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Goodbye, printed cards: Starbucks now offers free ‘Pick of the Week’ apps and...
Starbucks is set to expand its Pick of the Week program, which offers customers a free app or piece of digital content when they visit one of its stores, to include in-store downloads ... Alberto...
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YouTube's 20 Most-Shared Ads in March [VIDEOS]
From action-packed ads to moonwalking Shetland ponies, YouTube's most-shared ads in March were diverse and engaging. Alberto Martín's insight:add your insight...See it on Scoop.it, via Digital &...
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Ads That Speak the Language of Social Media
Brands put a social spin on their offline advertising SUMMARY: The "language of social media" is even seeping into ad campaigns that have no social media element of their own, Stuart Elliott writes....
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Ads That Speak the Language of Social Media
Brands put a social spin on their offline advertising SUMMARY: The "language of social media" is even seeping into ad campaigns that have no social media element of their own, Stuart Elliott writes....
View ArticleClik here to view.
YouTube's 20 Most-Shared Ads in March [VIDEOS]
From action-packed ads to moonwalking Shetland ponies, YouTube's most-shared ads in March were diverse and engaging. Alberto Martín's insight:add your insight...See it on Scoop.it, via Digital &...
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A fresh new look for Google Play | Official Android Blog
Whether you're in the mood to listen to Justin Timberlake's new album, read Harlan Coben's latest bestseller or discover a new game to play, you want the experience of finding and making your purchase...
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82 Percent of CMOs Plan to Increase Their Social Media Use (and You Should,...
IBM's recent social business study found that 82% of CMOs plan to increase their social media in three to five years. Here's why they're finally diving into social media and why you should, too....
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Mobile Marketing: 5 Tips for Converting Attention Into Intention - Think...
Mobile Marketing: 5 Tips for Converting Attention Into Intention http://t.co/jtCC8jJY4l #custserv via @bradbennett Alberto Martín's insight:add your insight...See it on Scoop.it, via Digital &...
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Publicidad Tradicional VS Marketing de Contenido
Google AdWords, Bing Ads, Facebook Ads and Twitter Ads (Publicidad tradicional vs #marketing de contenido, en el blog de @JuanPittau (Pic) http://t.co/vX8fiABeZ0)... Alberto Martín's insight:add your...
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Behavior prediction software company Behavio now part of Google
Behavio, a company that developed software capable of collecting smartphone data in order to certain predict behavior, is now part of Google. Alberto Martín's insight:add your insight...See it on...
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What’s Wrong with Marketing Automation Today | Gleanster Insights
Key excerpt... Marketing automation tools are extremely powerful and undeniably valuable, but they don’t do a great job at helping marketers get from point A to point B. Sure, most providers have...
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Why We Invested in Supercell...And Why You Should Try To Work There
By the time Forbes magazine publishes a story about a company that rocketed from zero to more than $2.5 million in revenues per day in less two years, you’d think that the best opportunity for a...
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Twitter's Ad Sales Open to Everyone
Twitter will now enable all companies, all brands and all users to buy ads on its platform, the company said on Tuesday. (RT @CNBC: Twitter will now enable all companies and all users in the U.S....
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The Future of iOS Is Looking Flat | TIME.com
The odds are looking good that Apple will ditch the textured, bubbly look of its iOS software in favor of something more modern. (iOS may go Flat with the next release .. Alberto Martín's insight:add...
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Long Facebook ads likely to turn users off, study finds | MyCustomer
Facebook may be reportedly bringing video adverts to the network later this summer but majority of consumers say doing so will to put them off. Alberto Martín's insight:add your insight...See it on...
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Facebook Ads Targeting Strategy | Social Media Today
You can show your Facebook ad to anyone, people who already like your page, or people who do not yet like your page. However, the “platinum,” is friends of connections. Alberto Martín's insight:add...
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Believe it or not, iOS and Android gamers spend 3X as much as handheld...
Listen up mobile gamers, don't we have a story for you today. I still recall vividly how industry heavyweights such as Sony, Nintendo and Microsoft initially laughed off the concept of "gaming on t......
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TV and tech, learning to live together
Just as video killed the radio star, it was once thought that the web posed a mortal threat to the TV industry. Alberto Martín's insight:add your insight...See it on Scoop.it, via Digital & Online...
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70+ epic social media case studies, stats, blog posts and more
At Econsultancy, we publish a huge amount of content related to digital marketing and ecommerce. Alberto Martín's insight:add your insight...See it on Scoop.it, via Digital & Online Marketing
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16 Remarkable Web Analytics Guides, Tips and Techniques | Business 2 Community
How can you measure all of the sources that contributed to a conversion–not just the last click? Which Google Analytics (GA) metrics are most important? How can you take action on analytics reports?...
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